Effective Date: 11 November 2025
Love Cashback Platform
Operated by Love Savings Group Limited
Company Number: 11734108 (United Kingdom)
Registered Office: 124 City Road, London, EC1V 2NX, United Kingdom
SECTION 1: INTRODUCTION
1.1 About This Policy
This Cookie Policy explains how Love Savings Group Limited ("we", "us", "our", or "Love Cashback") uses cookies and similar tracking technologies when you visit our website (the "Platform"). This policy should be read alongside our Privacy Policy and Terms and Conditions.
1.2 Your Consent
When you first visit our Platform, you will be shown a cookie consent banner. By clicking "Accept All", you consent to the use of all cookies described in this policy. By clicking "Reject All", only essential cookies will be used. You may also click "Manage" to customise your preferences for each category of cookie.
You can change your cookie preferences at any time by clicking the button below:
SECTION 2: WHAT ARE COOKIES?
2.1 Definition
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website owners useful information about how their site is being used.
2.2 How Cookies Work
When you visit our Platform, our web server sends a cookie to your device. Your browser stores this cookie and sends it back to our server each time you return. This allows us to recognise your device and remember certain information about your visit, such as your preferences or whether you are logged in.
2.3 Types of Cookies
Cookies can be categorised in several ways:
- First-party cookies are set by the website you are visiting (in this case, Love Cashback).
- Third-party cookies are set by other organisations whose services we use, such as analytics providers or affiliate networks.
- Session cookies are temporary and are deleted when you close your browser.
- Persistent cookies remain on your device for a set period or until you delete them.
SECTION 3: HOW WE USE COOKIES
3.1 Overview
Love Cashback uses cookies for several important purposes:
- To keep you signed in to your account;
- To remember your preferences and settings;
- To protect your account and our Platform from fraud;
- To track your cashback when you shop through our links;
- To understand how visitors use our Platform so we can improve it;
- To measure the effectiveness of our marketing campaigns.
3.2 Essential Cookies for Cashback Tracking
As a cashback platform, cookies are fundamental to how our service operates. When you click through to a retailer from Love Cashback, our affiliate network partners use cookies to track your journey and any subsequent purchases. Without these cookies, we cannot track your purchases and you will not receive cashback.
SECTION 4: COOKIES WE USE
4.1 Essential Cookies
These cookies are strictly necessary for the Platform to function and cannot be switched off. They are usually only set in response to actions you take, such as logging in, setting your privacy preferences, or filling in forms. You can set your browser to block these cookies, but some parts of the Platform will not work.
| Cookie Name | Purpose | Duration |
|---|---|---|
cb_session |
Maintains your logged-in session and stores temporary data as you navigate the Platform. | Session (deleted when you close your browser) |
XSRF-TOKEN |
Protects against cross-site request forgery (CSRF) attacks, a security measure that prevents malicious websites from performing actions on your behalf. | Session |
cookie_consent |
Stores your cookie preferences so we remember your choices when you return. | 1 year |
4.2 Analytics Cookies
These cookies help us understand how visitors interact with our Platform by collecting and reporting information. All information collected is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our Platform and will not be able to monitor its performance.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_ga |
Google Analytics | Distinguishes unique users by assigning a randomly generated number as a client identifier. Used to calculate visitor, session and campaign data. | 2 years |
_ga_* |
Google Analytics | Maintains session state and tracks how you use our Platform across multiple page views. | 2 years |
4.3 Marketing Cookies
These cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. These cookies may be set through our Platform by our advertising partners.
We may use marketing cookies to:
- Show you relevant advertisements on other websites;
- Measure the effectiveness of our advertising campaigns;
- Limit the number of times you see a particular advertisement;
- Understand how you arrived at our Platform.
4.4 Functional Cookies
These cookies enable enhanced functionality and personalisation, such as remembering your preferences, your chosen currency, or your location. If you do not allow these cookies, some or all of these features may not function properly.
SECTION 5: THIRD-PARTY COOKIES AND AFFILIATE TRACKING
5.1 How Affiliate Tracking Works
Love Cashback operates as an affiliate marketing platform. When you click through to a retailer from our Platform to make a purchase, you are redirected through one of our affiliate network partners. These networks use cookies to:
- Track that you came from Love Cashback;
- Record details of your purchase;
- Calculate the commission due to us;
- Enable us to credit your account with cashback.
5.2 Affiliate Networks We Work With
We work with the following affiliate networks, each of which may set their own cookies when you click through to a retailer:
- Commission Factory – Privacy Policy
- Awin – Privacy Policy
- CJ Affiliate – Privacy Policy
- Rakuten Advertising – Privacy Policy
- Impact – Privacy Policy
- Partnerize – Privacy Policy
These third-party cookies are governed by the respective privacy policies of these organisations. We recommend reviewing their policies if you would like more information about how they use cookies.
5.3 Retailer Cookies
When you visit a retailer's website after clicking through from Love Cashback, that retailer may also set their own cookies. These are subject to the retailer's own cookie policy and are outside our control.
5.4 Why These Cookies Are Important
Important: Affiliate tracking cookies are essential for our cashback service to work. If you block these cookies, disable third-party cookies in your browser, or use private/incognito browsing mode, we will not be able to track your purchases and you will not receive cashback. For the best experience, please ensure cookies are enabled when shopping through Love Cashback.
SECTION 6: MANAGING YOUR COOKIES
6.1 Our Cookie Preference Tool
You can manage your cookie preferences at any time by clicking the "Manage Cookie Preferences" button at the top of this page or in the cookie banner. This allows you to:
- See which categories of cookies are enabled;
- Enable or disable non-essential cookie categories;
- Save your preferences for future visits.
6.2 Browser Settings
Most web browsers allow you to control cookies through their settings. You can usually find these in the "Options" or "Preferences" menu of your browser. The following links provide information on how to manage cookies in common browsers:
6.3 Opting Out of Analytics
You can opt out of Google Analytics across all websites by installing the Google Analytics Opt-out Browser Add-on.
6.4 Impact of Disabling Cookies
Please be aware that if you disable or delete cookies:
- Essential cookies: Some features of our Platform may not work correctly. You may not be able to log in or use certain functionality.
- Analytics cookies: We will not be able to understand how visitors use our Platform, which may affect our ability to improve it.
- Affiliate tracking cookies: We will not be able to track your purchases and you will not receive cashback. This is the most significant impact for users of our service.
- Functional cookies: Your preferences may not be remembered between visits.
SECTION 7: OTHER TRACKING TECHNOLOGIES
7.1 Pixels and Beacons
We may use tracking pixels (also known as web beacons or clear GIFs) in our emails and on our Platform. These are tiny, invisible images that allow us to track whether an email has been opened or a page has been visited. This helps us measure the effectiveness of our communications and understand user behaviour.
7.2 Local Storage
We may use local storage (including HTML5 local storage and browser cache) to store information locally on your device. This is similar to cookies but can store larger amounts of data. Local storage is used to improve performance and remember your preferences.
7.3 Device Fingerprinting
We do not use device fingerprinting techniques to track users without their consent.
SECTION 8: YOUR RIGHTS
8.1 Under New Zealand Privacy Law
If you are a New Zealand resident, you have rights under the Privacy Act 2020 and the Information Privacy Principles (IPPs) regarding your personal information:
- Right to access: You can request access to the personal information we hold about you (IPP 6).
- Right to correction: You can ask us to correct inaccurate personal information (IPP 7).
- Right to complain: You can make a complaint if you believe your privacy has been breached.
For more information about your rights and how to exercise them, please see our Privacy Policy.
8.2 Complaints
If you have concerns about how we use cookies or handle your personal information, you can contact us using the details below. You also have the right to lodge a complaint with the Office of the Privacy Commissioner:
Office of the Privacy Commissioner
PO Box 10094
Wellington 6143
New Zealand
Website: www.privacy.org.nz
Telephone: 0800 803 909
SECTION 9: INTERNATIONAL DATA TRANSFERS
9.1 Where We Store Data
Love Savings Group Limited is headquartered in the United Kingdom. Some of the third-party services we use, including analytics and affiliate network providers, may process data in countries outside New Zealand. When your data is transferred internationally, we take reasonable steps to ensure your personal information receives a comparable level of protection consistent with New Zealand privacy law.
9.2 Safeguards
Where data is transferred to countries that may not have equivalent data protection laws, we use contractual arrangements and other measures to ensure your personal information is protected.
SECTION 10: CHANGES TO THIS POLICY
10.1 Updates
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, our business operations, or for other operational, legal, or regulatory reasons. When we make changes, we will update the "Effective Date" at the top of this page.
10.2 Notification
For significant changes that materially affect how we use cookies, we may notify you by displaying a prominent notice on our Platform or by sending you an email. We encourage you to review this policy periodically to stay informed about our use of cookies.
SECTION 11: CONTACT US
11.1 Questions About This Policy
If you have any questions about this Cookie Policy or our use of cookies, please contact us:
Love Savings Group Limited
124 City Road
London, EC1V 2NX
United Kingdom
Email: [email protected]
Website: https://www.lovecashback.co.nz/support
11.2 Privacy Enquiries
For enquiries specifically relating to privacy or to exercise your rights under New Zealand privacy law:
Email: [email protected]
Please include "Privacy Request - New Zealand" in the subject line.
© 2026 Love Savings Group Limited. All rights reserved.
Company Registration Number: 11734108 (United Kingdom)